Gaining Mulementum

Muhlenberg's annual day of giving is right around the corner.

0
995

In a previous issue of The Weekly we took a look at a particularly impressive fundraising effort, which was the Kwik Goal Team Shelters that the men’s and women’s soccer programs will get to enjoy for many years to come. With that said, there is a rapidly approaching date aimed at fundraising within the Muhlenberg community.

Mulementum will take place on Nov. 16, and although it is a schoolwide event, this fundraising effort serves as an integral time for sports teams to collect money to put towards initiatives different programs look to accomplish.

Specifically in athletics, many teams rely on donations like the ones collected during this annual event to provide necessities such as equipment, parts of uniforms and other program expenses. This is because many of the operational budgets, or the monies set aside by the school to provide for each athletic program cannot cover all of the costs.

“We are looking to grow and build. Mulementum is all about participation, and this year we are looking for 2,500 donors all on Nov. 16 in a 24-hour period.” – Heather Fox Lavin

What makes Mulementum so important for athletics is that any donations made on Nov. 16 submitted on behalf of a specific athletics team will roll over and count towards perks which can be earned during a different fundraising event that happens later in the year at Muhlenberg: Mule Madness. The importance of the rollover is the previously mentioned perks. For example, there is a bonus award given to each team which has their 100% of their seniors participate. Therefore, it gives teams extra time and opportunities to donate, which could lead to more money added to a program’s budget. According to the Senior Associate Director of Advancement Communication, Heather Fox Lavin, 15 teams had 100% participation in the 2016-17 academic school year. Eight whole teams also reached 100% participation. Milestones such as these are what makes programs eligible for perks which usually include additional donations from sponsors who pledge to match gifts after participation goals are met.

“It’s important to realize that wherever (a donor) designated their gift, that’s where the money is going to go. If someone says they are giving 100 dollars to baseball, then that is where it’s going. We will never switch a donor’s preference.” – Fox Lavin

Fox Lavin also wanted to make it clear to donors that their money goes where it is intended. To clear up the process in how donations are designated she used an example, “It’s important to realize that wherever (a donor) designated their gift, that’s where the money is going to go. If someone says they are giving 100 dollars to baseball, then that is where it’s going. We will never switch a donor’s preference,” says Fox Lavin.

Overall Fox Lavin hopes that Mulementum can “kick off a great start,” for this academic year’s fundraising efforts for the college as a whole, and acknowledges that it is an important time for athletic programs to start bolstering their budgets. Being that this year is the fifth year of Mule Madness Fox Lavin also mentioned that there are some new additional perks that the college is planning on rolling out in the second semester. With that said, a stronger participation now can lead to even more rewards during the sports programs at Muhlenberg. “We are looking to grow and build,” Fox Lavin said. “Mulementum is all about participation, and this year we are looking for 2,500 donors all on Nov. 16 in a 24-hour period.”

LEAVE A REPLY

Please enter your comment!
Please enter your name here